Features
Services with added intelligence
"New technologies and new content are creating new markets and opportunities at a dizzying rate" says Graham Porter. But if service creation is to be successful operators must make use if their revenue intelligence. Porter offers Mobile Europe
Gaming --- it's all in the branding
Two of the most important areas for reaching mass market acceptance for moble gaming will be brand management and pricing. Enda Carey, marketing director, iFone, gives his prescription for the way forward for the mobile gaming industry,
Diminishing returns?
High roaming revenues and profitability may come under threat --- so what can operators do to fight back? Here and over the page Mobile Europe examines the threat and opportunities.
Key roaming features and benefits
Mobile Europe asked Alon Barnea, VP of Marketing and Business Development at value added roaming service provider Starhome to list some of the key services available to operators, an to assess their impact on the bottom line.
Part one: Reshaping business models
In the first of a two part extract from the book Connected Workforce, Andy Mulholland, Global Chief Technology Officer, Capgemini and Mal Postings, Global Lead for Mobility and RFID Solutions, Capgemini reveal the ideas and attitudes needed to
Making the connection
With wireless and broadband hastening the demise of fixed voice, Priscilla Awde checks out the competing technologies that could take business voice wireless.
Performance advantage
With 3G services taking off, network optimisation is more crucial than ever. And, as Mobile Europe discovers, there are a number of services designed to provide more bangs per buck
Unravel the conundrum
As 3G coverage improves, and more services become available, mobile operators and their subscribers are speculating about what new developments in messaging will bring; subscribers want messaging services that allow them the convenience of SMS combined with the