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Mobile Europe
28 September, 2006 16:33 print this article email this article to a friend

3 says user generated content is booming

It's that social networking thing again

3 has released figures for its self-generated mobile content services such as See-Me TV that it says mirror the social networking boom on the internet.

The operator (sorry, mobile media company) says that there have been 100,000 uploads to See Me TV, which makes users cash according to the number of viewings they generate, earning its users £250,000 in total.

Its Kink Kommunity, has 50,000 paying subscribers, 3 says, at a daily rate of 20p or a monthly fee of £1.49. Most of the users are choosing the monthly sub option. Of the 50,000 users 15,000 are "older users", 3 says. That's anyone over 30, by the way. Ouch.

Graeme Oxby , 3’s Marketing Director, said, “Social networking sites are massive on the internet and we’re bringing that model to mobile to create new communities over the 3 network.  Clearly it’s working, with over 350,000 messages between kinksters every day - this is already a vibrant community in just two months. User-generated services are driving the development of new revenue streams over mobile in a whole range of ways.”

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