DataCash partners with Reporo to offer mobile payments service
DataCash, a leading payment services provider in the UK, has partnered with Reporo's mobile shopping service to add mobile phone transactions to its portfolio of multi-channel payment services, alongside Internet, Call Centres, Unattended Payment Terminal (UPT) and Interactive TV.
The Reporo partnership represents the latest step in DataCash's strategy to integrate with best of breed technology partners to supply customers with the widest range of payment methods available. It allows retailers to make their web based shopping sites available to customers via a wide range of mobile handsets, as part of an integrated multi-channel strategy.
Reporo is the first mobile shopping service which can be used by anyone with a GPRS phone across multiple operator networks, including O2, Orange, T-Mobile, Virgin and Vodafone. It is already used by over 20 retailers including Blackwell's, Curry's, CD WOW!, Dixons, Firebox.com, Kitbag, PC World and 0800Flowers.
Gavin Breeze, Development Director of DataCash, comments: "Non store-based sales now represent a fifth of total retail sales and industry analysts predict that percentage will grow significantly. The mobile handset offers a significant new channel to complement Internet sales and is a natural extension of our multi-channel portfolio. We want our customers to benefit from the widest range of payment solutions currently available in the UK. The Reporo mobile shopping service offers a fast, convenient and secure method to boost sales."
Richard Watney, Managing Director of Reporo, adds: "This partnership represents an exciting development for mobile shopping. By the end of this year, there will be 45 million live mobile handsets in the UK, compared with 12 million broadband Internet users. The Reporo shopping service allows mobile users to browse and purchase products, offering a clear opportunity for retailers to reach shoppers on the move."
The Reporo shopping service can be integrated to a retailers' existing online operation within just a few days. Orders are linked directly with the retailer and processed through DataCash's online payment system. Credit card details are input once, during the initial registration process, and payments are authorised by a personal four-digit PIN which is known only to the user.
Share this article with others
Post to del.icio.us
Printed from http://www.mobileeurope.co.uk/news_wire/111439/DataCash_partners_with_Reporo_to_offer_mobile_payments_service.html
Comment on this article
Skip to comments
We encourage users to analyse, comment on and even challenge Mobile Europe's articles, including the one above - 'DataCash partners with Reporo to offer mobile payments service'
User reviews and comments that include profanity or personal attacks or other inappropriate comments or material will be removed from the site.
Additionally, entries that are unsigned or contain "signatures" by someone other than the actual author will be removed. We will take steps to block users who violate any of our posting standards, terms of use or privacy policies or any other policies governing this site.