Aepona says Causeway perfect for instant messaging
Plenty of room on this bandwagon
Aepona, the provider of telecoms services and applications
for communications service providers worldwide, has announced that further developments of its Causeway solution will make it the ideal platform for operators planning to roll out Personal Instant Messaging (PIM) solutions.
At the recent 3GSM Congress in Barcelona the CEOs of some of the world’s leading operators – including Orange, Vodafone and T-Mobil - announced that they would be rolling PIM solutions out in the near future. The GSM Association has also claimed that always-on, always available mass market
instant messaging on mobile phones will be a major market opportunity for operators worldwide.
According to Michael Curran, VP Market Development of Aepona, “Causeway allows operators to embed presence and location services into many applications. The fastest route to market for new PIM services will be our market proven technology.”
He continued, “Aepona has emerged from the world of text messaging. The company can trace its roots back to Aldiscon and Apion – pioneers in text messaging and WAP. When we developed Causeway our intention was to make SMS, presence and location ‘engines’ more accessible to the next generation
of hybrid services such as PIM. Mobile operators will be surprised how much more rapidly they can roll out PIM and other data based services using the Causeway enabling technology. We have also extended our Parlay-X web
services interface to allow developers to manage PIM sessions and to embed presence and user location data.”
“We are sure that PIM will prove to be yet another key application for mobile operators. But with Aepona Causeway they can get PIM services to market faster, easier and more cost effectively.”
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