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Mobile Europe - Europe's Wireless Magazine

Mobile Europe
24 May, 2006 12:04 print this article email this article to a friend

Gemplus and Actimagine to Collaborate on Multimedia SIM

Actimagine has announced its collaboration with Gemplus to
develop video content on high density Multimedia SIM cards. Introduced at the last 3GSM, Actimagine and Gemplus then demonstrated how a full-length movie could be stored and played back from a 128MB SIM card.

The Gemplus Multimedia SIM brings value to mobile operators
and to their customers by improving and facilitating use of multimedia, notably allowing management of mobile services directly from the SIM card as well as storage and management of all multimedia contents and personal data on the SIM. 128MB and 256MB SIM cards are available.

Actimagine's codec, Mobiclip, offers the best video quality on mobile handsets. Full-length movies, video clips and other contents, playing up to 30 frames per second, can be now stored on 128MB and 256MB SIM cards offered by Gemplus.

Already adopted by major manufacturers and content publishers, Mobiclip, while displaying full screen, high quality video, uses little CPU power thus substantially extending the battery life of the mobile handsets.

The extended battery lifetime provided by Actimagine's power-efficient video codec avoids the trade-off between communication and multimedia usage of the phone itself. Users can now enjoy contents for several hours and still give and receive phone calls. Contents can be pre-loaded on the SIM card or downloaded / streamed over the air, depending on their size.

"Thee combination of Mobiclip and Gemplus' Multimedia
SIM creates significant business opportunities for mobile carriers. Bringing to the market very high quality video will help carriers increase their subscribers' base, data traffic and ARPU through content sales, promotional activity and market segmentation." says André PAGNAC, Actimagine's CEO.

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Printed from http://www.mobileeurope.co.uk/news_wire/111972/Gemplus_and_Actimagine_to_Collaborate_on_Multimedia_SIM.html

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