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Mobile Europe
16 October, 2006 11:14 print this article email this article to a friend

T-Mobile Austria signs with TynTec for SMS hubbing

Mobile operator of international T-Mobile group chooses TynTec's GSMA approved IMT hubbing solution to increase international SMS footprint

T-Mobile Austria, the Austrian network of the international T-Mobile Group, has today announces a deal with carrier-grade SMS services provider TynTec to increase its worldwide SMS footprint. T-Mobile Austria will implement TynTec's GSMA approved International Messaging Transit (IMT) SMS hubbing technology to increase global reach for SMS.

Whereas previously T-Mobile Austria would have had to sign a large number of additional bi-lateral roaming agreements to extend its SMS reach into new territories, the IMT solution allows a single point of contact for achieving additional SMS reach on a worldwide basis. This means that T-Mobile Austria will instantly increase the number of networks covered by their SMS footprint, improving subscribers' messaging experience and driving extra data revenues.

Signing bi-lateral SMS inter-working agreements with multiple individual operators is costly and time consuming. By offering a single hub which provides access to multiple operators the IMT solution can provide a single, cost effective and easy to use point of legal, technical and commercial contact for SMS inter-working.

The IMT service is fully compliant with the recently announced GSMA SMS hubbing high level requirements. TynTec offers immediate SMS reach to more than 350 GSM networks in over 150 countries as well as routing capabilities for CDMA, TDMA, 3G, fixed and pager networks. TynTec has immediate access to such a broad network by leveraging its existing relationship with a range of network operators, and its unique custom-built technology.

Dr. Georg Pƶlzl, CEO T-Mobile Austria said, "The TynTec solution allows us to instantly increase our global SMS presence through a single agreement.  This means we are providing a useful extra service to our subscribers. The fact that TynTec's IMT solution is approved by the GSMA as part of the Open Connectivity project also allows us to implement this solution with complete confidence of the benefits we will receive." 

Michael Kowalzik, CEO, TynTec, said: "This deal is further evidence of the growing popularity of our carrier-grade IMT solution. 

"Our unique technology and array of relationships with network providers means we have become the SMS hub of choice for operators looking to quickly and simply increase their SMS coverage. We will continue to reinforce this leadership position into the future by continually improving the IMT service offering."

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Printed from http://www.mobileeurope.co.uk/news_wire/112284/T-Mobile_Austria_signs_with_TynTec_for_SMS_hubbing.html

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