MMA
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27 April 2007 09:55
Mobile Marketing Association announces EMEA Chapter
Regional Chapter Chaired by Richard Saggers of Vodafone Group
The Mobile Marketing Association (MMA) has announced the creation of the Europe, Middle East and Africa (EMEA) Chapter and has announced the board of directors and Executive Committee. The
05 February 2007 11:27
New study from MMA says consumers more open to mobile marketing campaigns
Youth market most likely to participate
The Mobile Marketing Association (MMA) has reported key findings of its annual attitude and usage study on mobile marketing effectiveness. More than 1,800 consumers between the ages of 13 and 65 were