Application developers can bridge the testing gap between CDMA and GSM

Aeroflex has launched a new development and conformance test system that can test applications running on all major cellular phones including GSM/EGPRS and W-CDMA. The Aeroflex Air Interface Monitor Emulator/Applications Test (AIME/AT) conformance test system can be used for all major phone types. In addition, it is the first test system of any kind that can test applications on GSM/W-CDMA and CDMA handsets on a single platform. The AIME/AT test system can be used for live network testing or in conjunction with any of Aeroflex's GSM, W-CDMA and CDMA protocol test systems for deterministic lab testing.

“Application developers can no longer think of themselves as being part of either the CDMA or GSM world. Instead it is now essential to be able to market their applications globally. Our new multi-standard applications test platform will give them and their customers the ability to ensure that their products will work around the world without interoperability problems,” said Peter Connell, general manager, Aeroflex Burnham.
Aeroflex has taken a “protocol agnostic” approach to applications testing that is air interface independent.  The AIME/AT platform will meet the current and future applications testing needs of handset manufacturers. Aeroflex’s test capability includes applications testing such as MMS (Multi-media Messaging Services); running these test cases was made mandatory by the GSM Certification Forum on December 1, 2004.

The AIME/AT test system can be used to verify that a cellular handset can pass all applicable minimum and application-enabled conformance tests, along with all operator-specific test plans. It can also be used to ensure data performance/throughput, application performance and recovery from network failure conditions.

Handset manufacturers are under pressure from network operators to deliver a plethora of applications during 2005 and early 2006. Although the protocol standards bodies are still working on the exact timeframes, the sheer volume of test cases to be delivered and tested will be challenging. 

After MMS, the next two applications that will need certification are Video Telephony (two way images in real-time) and Digital Rights Management (to prevent data forwarding). Following those will be Video Streaming (downloading images), Instant Messaging, Push-To-Talk over Cellular, and Browsing. As test cases are defined, they can be downloaded and run on the Aeroflex AIME/AT test system.
    
With the new AIME/AT test system at the forefront of its development plans, Aeroflex has ensured that its applications test capability is available across all the company’s protocol test hardware including the 6103 AIME/CT for GSM and (E)GPRS, the CDMA-AIME system for CDMA2000, and the 6401 AIME/CT  system for W-CDMA.

The issue of managing channel conflict is one of the most critical in the entire mobile distribution arena, according to a new report from INFORMA TELECOMS & MEDIA, as leading players in the value chain seek to integrate the direct and indirect routes to market.

With direct retail sales accounting for some 30% of the total by 2009, or US$46 billion worldwide, the challenge for operators, vendors and content providers is how to deliver mass market services in the most effective way. “Probably the main enabler for this is communication, both vertical - to and from the supplier, and horizontal - between the different channels,” says the report's lead author Richard Jesty. By clearly communicating its goals and objectives, and then underpinning these with guidelines such service level agreements, mobile value chain players can help to manage the potential disruption of traditional 'bricks and mortar' retail channels by the newer forms of distribution.

A powerful driver for this trend towards direct forms of retailing is the increasing importance of mobile content in the merchandising mix over the coming years.  INFORMA TELECOMS & MEDIA estimates that around 95% of mobile content is distributed directly today - for example by premium SMS or direct response to a call centre.  To reach a mass market audience, mobile value chain players need to get a balance between this kind of direct delivery and indirect delivery via distributors and retailers.  The critical factor here for all players is how to put mobile services such as games or music in front of consumers on the high street or in a shopping mall.

One way of doing this is to set up multimedia kiosks in retail stores so that consumers can 'browse and buy' online using a touchscreen and then download content to their phone via a short range link such as Bluetooth.  Another way is to distribute mobile content in a pre-packaged form so that consumers can pick it up in a self-service environment from a supermarket or high street store.

“We're seeing an emerging trend for music and games to be offered on removable memory cards which can used in mobile phones - but it's still early days for this kind of product,” comments Richard Jesty.

This new breed of distribution channels includes developments such as installing multimedia terminals in convenience stores, or offering mobile prepaid top-up services through bank cash machines. This trend has channel management implications for vendors and operators, since the commercial terms offered to each type of channel will need to be appropriate to each trading environment. There are also implications for the technical infrastructure and service platform, because service delivery can take place instore, via direct mail or via over the air downloading.

Equally, the increase in importance of packaged software being sold through supermarkets and other national chains will call for a new supply channel involving logistics and distribution
specialists, and requiring a new range of value added services from these players.

The new strategic report from INFORMA TELECOMS & MEDIA (Mobile Distribution and Retail 2005) is published this month, and covers the mobile distribution and retail industries worldwide, bringing together Informa Telecoms and Medis's latest forecasts which are based on its ongoing programme of research amongst key players in the mobile business. A feature of this research is the online survey of telecoms professionals worldwide.  In addition, a number of case studies of leading edge practice are presented, illustrating current themes and trends in the market, along with selected profiles of leading players.

The report is available for purchase at:
http://click.cminteractive.com/?1fH0wzLX=3504

Aeroflex has announced today that it has changed the name of Racal Instruments Wireless Solutions (RIWS) to Aeroflex. The adoption of the new name completes the transition of RIWS to the Aeroflex brand. Aeroflex purchased the Wireless Solutions Group based in Burnham, England, from Racal Instruments Group Holdings on July 31, 2003.

"Our goal is to grow through product sales and acquisitions to become one of the top test and microelectronics companies in the world. To help achieve this goal it is important to have a single Aeroflex brand recognized worldwide," said Len Borow, vice chairman and chief operating officer, Aeroflex.
   
Aeroflex continues to grow at a rapid pace. Net sales for the first quarter ending September 30, 2004 were $109.2 million, an increase of 43 percent.
   
"Aeroflex has consistently led the market with conformance and base station test products for the cellular market," said Peter Connell, general manager, Aeroflex Burnham. "Our customers are among the largest network operators, handset and base station manufacturers in the world. For years they have depended upon us to reduce time to market for new products and accelerate the rollout of new network infrastructure. With Aeroflex, our customers have gained access to a much wider variety of wireless test products and technologies."

Simpay, the universal payment scheme that will enable consumers to make purchases with their mobile phones, has announced the appointment of David Taylor as Chief Executive Officer from 1st February 2005.

Taylor joins the executive team with full responsibility for running the company and driving the company’s commercial launch strategy. He brings a mix of both mobile and payments industry expertise to Simpay, coupled with a strong track record of growing successful consumer brands.

Before joining Simpay, Taylor was Vice-President of Consumer and Small Business Marketing at Orange UK, where he was accountable for the growing revenue, lifetime value and loyalty of Orange customers. During his five years at Orange, his responsibilities included customer propositions, customer relationship management, product development and multimedia operations. He also led the development and commercialisation of a wide range of voice, data and multimedia propositions and services. Prior to Orange, Taylor worked for the electronic cash scheme, Mondex International, in a variety of roles including product management and business development.

Taylor’s appointment comes as the company is maturing from an organisation that was focused on developing and building the Simpay system and technology infrastructure, into one concentrating on operational services and its commercial launch.  As well as ensuring the successful consumer launch of Simpay across Europe (due later this year), Taylor will be tasked with further boosting Simpay’s operator membership. Millions of subscribers worldwide will be reached via Simpay’s existing members - Orange, Telefónica Móviles, T-Mobile and Vodafone.

David Taylor commented: “Simpay is one of the most exciting companies in Europe and promises to rapidly stimulate growth in the wider m-payment sector. I’m looking forward to driving the launch of the service and to continue to establish Simpay as the brand synonymous with m-commerce in Europe.”

Taylor succeeds Tim Jones, former CEO of Simpay. Jones will continue to act in an advisory capacity to the company.

Field workers now have mobile real time access to detailed information about service calls resulting in improved customer service

Fujitsu Services, one of Europe’s leading IT infrastructure management services companies, has developed and deployed a mobile field service solution, based on the Orsus Mobile Framework. The PDA-based solution, which has been rolled out to 490 Fujitsu engineers, has been deployed to improve collaboration between field personnel and the back office, as well as improve customer service levels.

The wireless solution, running over a GPRS network, is expected to improve productivity and improves customer service in a number of ways including: ensuring jobs are allocated to engineers in real time; enabling engineers to order spare parts electronically from any location; providing more detailed customer history such as call data, and get customer approval for chargeable work.  Knowledge management has also been improved as engineers can now access diagnostic information through an intranet.

“Most of our customer service engineers are home-based and therefore reliant on wireless communication for task allocation and information relating to jobs for the day ahead. Previously, our field engineers were frequently having to call the office for basic information such as additional customer details or previous call history - this was exceptionally frustrating and unproductive for both the engineers and our office-based administration team,” says Neil Forshaw, Customer Services, Business Control Manager  at Fujitsu Services.

“The deployment of the Orsus mobile service solution is enabling us to communicate with and manage our field staff as if they were office based. It is essential that they have all the information they require at their finger tips as they are in many cases the primary contact point for the company. They are more that just field engineers – they are relationship managers. By increasing the breadth of information that engineers have access to, such as technical specs and a diagnostic website, they can complete jobs and solve problems more quickly which is great news for customers.”

Fujitsu needed a solution that would help it better service its large range of customers in the financial services, telecom, retail, utilities and government markets. As a customer-focused provider of IT and communications solutions, the system it adopted needed to guarantee fast delivery of high volumes of customer data to ensure it met any service level agreements and retained and improved upon its high level of customer service. The Orsus mobile service solution has allowed Fujitsu to transform the running of its field workforce and its operational speed and efficiency.

Previously, engineers could have extended delays waiting for information from the back office and this information was limited to 130 SMS characters - engineers were then equipped with GSM-based Nokia 9110 Communicators.  This resulted in them calling in for more detail, therefore clogging up the call centre. Now the Orsus system handles a daily volume of around 12,000 transactions between the back office and mobile devices. Engineers now have real time access to critical customer data - who the customer is, what their problem is, and how quickly they need to resolve the problem according to the service level agreement in place. This is expected to greatly improve engineer productivity and customer service.

In addition, engineers can obtain authorisation for chargeable work while in the field; this means that Fujitsu is now benefiting from faster financial information and removal of manual processes. Engineers also have access to a dedicated website with diagnostic information, newsletters, technical information and software updates.

The expected effects of the system will be far reaching. Engineers will be able to complete additional service calls, therefore not only increasing productivity but also revenues;.  As more can now be done electronically, directly from engineers’ mobile devices, a number of business processes have been automated and data quality has been enhanced, therefore resulting in less administration and paperwork.  The improvements have resulted in positive feedback from customers.

The system is straightforward for engineers to use and bar a user manual, there was no formal training needed to introduce them to the Orsus Solution.  In the long term PDAs will be used by all 700 of Fujitsu’s engineers. The Orsus Mobile Framework infrastructure supports Fujitsu Services’ future expansion plans with ease of scalability when increasing the number of users and extending the scope of the network. Changes in technology, organisational and business processes can also be easily accommodated by the Orsus middleware.
   
“Companies considering a mobile field service solution need to understand having access to data in the field is not just about dumping all office data on a mobile device but about data being relevant; the Orsus solution not only facilitates the sharing of crucial data between field personnel and multiple organisational systems, but also adapts to enterprise-specific business processes and workflows which support growth and reduce TCO,” commented Andy Rapley, manager, Orsus Solutions UK.

“With 490 engineers using the system, Fujitsu is an excellent example of how Orsus’s Mobile Framework can be implemented into large field service organisations. With a scaleable, high performance platform behind the solution it is perfectly suited and engineered for large workforces.”

Over 20 Leading CRM Application Developers Now “Powered by Intellisync”, Including Oracle, Siebel, Salesforce.com, Amdocs, NetSuite & RightNow

Intellisync Corporation, a leading developer and marketer of wireless software for the worldwide mobile communications industry, has announced that Oracle/ PeopleSoft has launched an Intellisync-powered mobile sales product in the EnterpriseOne line.

PeopleSoft EnterpriseOne 8.11 Mobile Sales is designed to extend Oracle/ PeopleSoft data to users of laptop and tablet PCs.

Mobile Sales is the second Intellisync-based product in the EnterpriseOne line. PeopleSoft EnterpriseOne 8.11 PIM Sync provides server-to-server synchronization of contacts, calendar entries and tasks between EnterpriseOne 8.11 and Microsoft Exchange or Lotus Domino groupware.

"The new Intellisync-powered EnterpriseOne Mobile Sales application reflects the expanding relationship between Oracle/PeopleSoft and Intellisync to make important enterprise information available, when and where employees need it," explained Intellisync CEO Woodson (Woody) Hobbs.

"At the same time, this announcement underscores Intellisync’s strong presence in the CRM marketplace, where we have provided leading-edge mobility and synchronization solutions to the category’s marquee players for over eight years. We believe these companies turn to us because of our well-established track record of success, along with our ability to address a broad range of devices, applications and data types.”

PeopleSoft EnterpriseOne Mobile Sales - Powered by Intellisync - integrates with the Sales Force Automation and Sales Order Entry modules of the EnterpriseOne CRM family, enabling salespeople to place orders and access contacts, leads, opportunities, forecasts and tasks while away from the office.

The solution includes two high-performance components of the award-winning Intellisync Mobile Suite product to keep laptop and tablet PC users in touch with the information on which they depend throughout the day.

Lucrative youth market prefers traditional mobile phone services, says research – 16-19 years olds only want simple mobile phone services such as SMS and voicemail

According to research from Mobeon Labs, a division of Mobeon, the Swedish-based mobile messaging specialist, the majority of young people[1] are content with simple messaging services. Equally worrying for mobile marketers trying to attract this age group, is the discovery that most teenagers have little knowledge of the range of services offered by carriers, and struggle to distinguish between competitors.

“It is clear that the industry has misread young people’s attitudes towards mobile phones,” said Birgitta Olson, Head of Mobeon Labs. “They want to keep it simple with voice and SMS, and carry a fashionable phone that reflects their personality.”

“Carriers should also be aware that the majority of people choose the handset over the network operator and have little understanding of what offerings are out there. Marketers will have their work cut out, firstly to convince consumers that they actually need new mobile technologies, and secondly to differentiate their products from those of their rivals.”

“We’re looking at ‘Generation Me’, an age group that demands simple ways to keep in constant contact. They want to organise social events with friends, arrange lifts with parents and pass on gossip. Why send a video message when a quick text can be sent in seconds?,” added Olson.

Mobeon says it will use the research results in product development and delivering valuable and interesting services to end-customers.

[1] Qualitative survey in association with Augur Marknadsanalys used focus groups in Sweden aged from 16 to 19

Mobile telecommunications group receives further support as more industry players join

OMTP Limited has announced that it has increased the number of members and participants to 40 with the addition of the following companies:

Sponsors                   
"Ericsson Mobile Platforms

Advisors           
"Aplix               
"Axalto
"Infineon Technologies
"PalmSource
"Qualcomm
"SmartTrust
"Sony Ericsson
"SurfKitchen
"Symbian
"Texas Instruments
"Turkcell

Associates
"Mobile Innovation

The new participants join the OMTP group at the same time as the arrival of Mats Nilsson, who took up the position of OMTP's managing director on 1st January. The highly respected Nilsson, along with the growing list of members and participants, attests to the fact that OMTP has rapidly attracted considerable support for its work from a wide spectrum of leading players within the mobile industry.

The OMTP group's focus is to provide customers with a more consistent and improved user experience across different devices, whilst also enabling individual operators and manufacturers to customise and differentiate their offering.  The new participants, representing companies from Europe, USA and Asia, have significant expertise in relevant areas and have already become involved in projects commissioned by OMTP.

The Board welcomed the new Participants and looks forward to their active support in the OMTP group's efforts. Commented Mats Nilsson: "2005 promises to be a particularly exciting year for the OMTP group.  We are now positioned – thanks to our new and existing members and participants – as a real centre of influence in the mobile community and we expect the benefits of our work to begin having an impact on the mobile consumer over the coming months."

Kabira's Flexibility and Scalability Key Selection Factors for PTK Centertel

Kabira Technologies has announced that PTK Centertel,  Poland's fastest-growing digital  mobile service provider, is the latest major operator to utilize Kabira's  3G service provisioning and service activation solution (KPSA) and its underlying technology KIS (Kabira Infrastructure Server) to activate next-generation services.

PTK Centertel has chosen Kabira for its ability to handle high-volume provisioning transactions, as well as support its carrier-grade service delivery infrastructure to achieve current and future targets in subscriber activity and service roll-out.

"The introduction of KPSA in our IT architecture represents a key building block for successfully deploying cutting-edge services within the France Telecom group, our local IT team and our local partners, and still handle unexpected increases in traffic volume," said Mr Philippe Salin, Technical Director, PTK Centertel. "Even before full completion of the Kabira implementation, we were already launching new network features to respond to local market demands."

Marketed under the Idea brand and partly owned by France Telecom, PTK Centertel has taken the lead in the Polish mobile market, successfully introducing new multimedia real-time services and serving more than seven million customers. The substantial growth in subscribers, combined with the launch of strategic 3G services, has led PTK Centertel to review its provisioning infrastructure.

By leveraging the Kabira's 3G service provisioning and service activation solution and its underlying technology KIS, PTK Centertel is poised to achieve the flexibility and scalablity to handle the massive growth of provisioning flows. As an entirely open, vendor and technology-agnostic system, the Kabira platform also enables easy and strong integration with the existing IT and network infrastructure, as well as new IT and network equipment.

"By implementing our KIS technology and the leading next generation provisioning solution, PTK Centertel  now holds the right assets to strengthen its leading position in the Polish market and can build the crucial architecture needed to achieve a high performance 3G real-time environment," said Serge Dugas, Vice President  Central and Southern Europe, Kabira.

ClixSmart powers Vodafone Hungary’s Vodafone live! portal

ChangingWorlds, the leading provider of content navigation and personalization technologies for wireless network operators, announced that Vodafone Hungary has deployed the market leading ClixSmart Intelligent Portal Platform to power its Vodafone live! portal.

Vodafone Hungary is Hungary's fastest growing mobile operator with more than 1.5m customers and it has leveraged ClixSmart's sophisticated colour portal management features to rapidly launch its new feature-rich portal.

Andras Fulep, product manager Vodafone live! says "ChangingWorlds' ClixSmart eases the operation and decreases the time to market of the Hungarian Vodafone live! portal. This is crucial in the fast moving, information driven and competitive portal marketplace."

"We are delighted to announce that Vodafone Hungary have selected ClixSmart as its portal platform," said Vincent Ryan, ChangingWorlds vice president of Sales and Marketing. "Vodafone Hungary is a particularly significant customer for ChangingWorlds and we are pleased to have contributed to the successful launch of its Vodafone live! portal."

The ClixSmart Intelligent Portal Platform personalizes the mobile portal menu structure based on an individual subscriber's usage profile and enhances wireless portal usability. By reducing click-distance or the effort needed to reach the desired content services, ClixSmart can significantly increase data service usage by as much as 40%, resulting in significant ARPU gains for network operators. ClixSmart's automated portal management features and business intelligence tools also reduce operational overheads and simplify the complexities in managing external content providers.

Video system lets operators deliver applications through a single access point

Mobile operators can now leverage a seamless video delivery
environment that integrates all of their applications, provides a
single brand image, and delivers all video applications through a
single access point for a dramatically improved customer experience - and reduced deployment costs. NMS Communications today introduced the Vision family of video delivery systems, which includes the Vision GW video gateway, the Vision TR transcoder and the Vision Portal video delivery system.

Based upon existing NMS solutions developed over three years of work with select network equipment and service providers including Fujitsu, NEC and NTT DoCoMo, the Vision suite addresses the common challenges of seamless application delivery that operators and their system integration and application partners face when introducing new mobile entertainment services, including video. The first of the
Vision products will be available in the second quarter.
    The Vision Portal is delivered on a Network Equipment Building System-compliant rack-mountable device built to carrier-grade standards. The solution is designed to reduce time to market for system integration and application developers and help them capture the tremendous opportunities emerging for a range of mobile video
services.
    "The Vision family represents a significant leap forward in
3G-324M products, making cost-effective and scalable mobile video solutions possible for operators," said Shuji Arima, Senior Vice President, NTT-ME, Japan. "Through our long experience with NMS, we've come to expect this sort of highly reliable innovation that advances the telecom industry and enables more exciting applications for consumers."
    The Vision video solution set provides a patent-pending solution that enables "video blending," a process that combines live video streams with dynamically-generated menus that allow application developers to seamlessly switch between applications, yet mask the differences between them. The end result is that the mobile video subscriber is able to easily access a range of video applications in an intuitive, consistent manner. And, because the NMS solution works with any 3G video-enabled phone, even those at entry-level price points, operators can now target a broader range of subscribers with
mobile video offerings.
    "There is a service evolution happening in the mobile applications market for operators," said Dario Betti, Senior Analyst, Ovum. "Operators have to prepare for the rapid development and delivery of applications to match the demands of subscribers. This is becoming more complex with the arrival of video on the mobile phone. A single platform solution for content aggregation and delivery that is flexible and works with the existing handsets of subscribers will be
an important strategy. This will have the end result of improving the quality of the end user's experience, and at the same time providing operators with new revenue  oportunities, as well as decreasing the costs of multi-platform applications," he says.

NMS' Vision Portal allows mobile operators to deliver a broad
range of applications to subscribers, including:
--  Video mail
--  Conversational mobile video
--  Video chat and two-way video conferencing
--  User selectable live content such as MobileTV applications
--  Streaming video

    The NMS Vision Portal is a true "services aggregation" solution that gives operators the freedom to deploy the most profitable mobile video applications and lets them choose the best-of-breed solutions that meet subscriber needs. Among the benefits to operators are:

--  Seamless video transmission to the handset, which ensures that subscribers never see a blank screen once connected

--  Buffering and padding of the video stream with operator-selected content, enabling ads, service announcements and help files

-- Dynamic video stream rerouting, allowing the operator to aggregate services through a branded portal and provide
one-number access to subscribers

    "Until today, mobile video services deployment has been hindered by a silo'ed approach that required large capex and opex commitments from operators and resulted in a frustrating user experience for subscribers," said John Orlando, Vice President of Marketing at NMS Communications. "NMS' silo-busting video delivery portal addresses these challenges by creating a common platform for provisioning and
marketing distinct mobile video solutions."


Austria's second largest mobile provider takes next step toward an integrated customer management approach with deployment of Amdocs ClarifyCRM

Amdocs, provider of billing and CRM software and services for true integrated customer management, and T-Mobile Austria, Austria's second largest mobile service provider, today announced T-Mobile Austria's successful deployment of Amdocs ClarifyCRM.

This deployment builds on T-Mobile Group International's long term relationship with Amdocs and marks an important milestone in its adoption of Amdocs solutions and its move toward integrated customer management. As a result, T-Mobile Austria will be able to enhance customer service and loyalty by delivering an intentional, differentiated customer experience, while streamlining operations and reducing costs.

With the deployment of Amdocs ClarifyCRM, T-Mobile Austria now has complete visibility across all customer touch points including CallCenter, email, T-Mobile Shops and Sales. As a result, T-Mobile Austria's customers are provided enhanced service at any point in the customer lifecycle, from order activation to customer service and support.

"The addition of Amdocs ClarifyCRM to our existing integrated solution has enabled us to further extend our market leadership by putting the customer at the centre of everything we do to deliver an unparalleled customer experience, while aligning our resources and becoming more agile," said Herbert Schandl, executive vice president customer care at T-Mobile Austria. "The Amdocs solution allows us to streamline all customer-facing business processes, improving loyalty and operational effectiveness across the organization." 

"We're pleased to build on our relationship and continue to help T-Mobile Austria adopt integrated customer management as a way of doing business," said Michael Matthews, chief marketing officer for Amdocs. "Amdocs' deep industry expertise and integrated solutions will help T-mobile Austria provide a unified face to its customers, supporting its efforts to deliver enhanced service and maintain a distinct competitive advantage."

Mobile memory solution

Building on the success of DiskOnChip G3, DiskOnChip G4 provides performance and cost improvements at a capacity that caters to mainstream multimedia-rich handsets

M-Systems today unveiled DiskOnChip G4, the next generation memory solution for mainstream multimedia-rich handsets.  Multi-level cell (MLC) NAND-based DiskOnChip G4 is designed to deliver the best cost structure in its category and is expected to have triple the write performance of DiskOnChip G3 and over 20 times that of MLC NOR, and a read performance that will prove to be the best among NAND devices.

Along with DiskOnChip G3 and the recently announced DiskOnChip H-Series product line, DiskOnChip G4 complements M-Systems' MLC NAND product offering. With devices ranging from 32 megabytes to 1 gigabyte, DiskOnChip products address the embedded non-volatile storage needs of all multimedia enabled handsets categories.

The cost advantages of 128 megabyte (1 gigabit) and 256 megabyte (2 gigabit) DiskOnChip G4 are achieved through the product’s single die design and use of 90 nanometer process MLC NAND flash. Like DiskOnChip G3 and H-Series products, DiskOnChip G4 is based on M-Systems' proven and patented x2 and TrueFFS technologies - enabling the reliable implementation of cost-effective MLC NAND. Its single die design incorporates both the flash media, and a thin controller for legacy interface support. 1.8 Volt DiskOnChip G4, with its deep power-down mode, offers extremely low power consumption, critical in helping to extend battery life.

“Currently, six out of seven tier-one handset manufacturers have integrated M-Systems’ high-capacity, high-density DiskOnChip flash disk within their products to support multimedia applications," said David Tolub, general manager of M-Systems' mobile division.  “DiskOnChip G4 builds on the success that we've enjoyed with G3 and provides additional cost and performance advantages, with capacities that are ideally suited to mainstream multimedia-enabled 3G handsets and smart phones in 2005 and 2006.”

“Semico expects 56 million smartphones and PDAs to sell in 2005, rising to 74 million in 2006,” said Jim Handy of Semico Research.  “Many of the multimedia-rich handsets today already have memory capacities of 64 megabytes and many are starting the shift to 128 megabytes.  By offering DiskOnChip capacities of 128 and 256 megabytes, M-Systems shows its intent to scale with this trend while including features that help to offset the difficulties of designing MLC NAND into a mobile system.”

External Links

M-Systems

SurfKitchen and Atos Origin to provide dynamic user interface software

SurfKitchen, a leading provider of mobile dynamic user experience (DUE) software, and Atos Origin, an international information technology (IT) services company, today announced that they have been selected by Spanish telecoms company Telefónica Móviles España (TME), to provide and integrate dynamic user experience software services to Movistar, TME’s mobile brand in Spain. This solution will support TME’s strategy to provide advanced and value added mobile data services to its 18.7 million customers in Spain.

Atos Origin will provide Movistar subscribers with a unique desktop menu through which they will have quick and easy direct access to online data and multimedia services from a wide range of handsets. Atos Origin will integrate SurfKitchen’s SurfKit Mobile solution, which enables 'one click' access to mobile data services. It also reduces data services complexity, boosts service discovery and encourages more frequent subscriber usage of data services. This in turn helps mobile operators to increase their mobile data revenues.

Ignacio Camarero, Chief Operating Officer at Telefónica Móviles España said: “Movistar is committed to delivering innovative user experience to its subscribers and Atos Origin, together with SurfKitchen, helps us to fulfil this. Atos Origin is already a trusted partner of TME with a strong track record in the mobile telecoms market.”

Miguel Bravo, Global Account Director for Atos Origin, concludes: “Thanks to this new integrated solution from SurfKitchen, TME subscribers will be able to access new generation data services in an intuitive manner and more importantly, they will become familiar with the services by using a navigation menu when surfing through e-moción from their mobile device. Atos Origin has a proven record of over 20 years of accomplishment and experience in the Telecoms sector and has the capacity, skills, and capability to provide global services.”

Philip Crawford, chairman, SurfKitchen, said: “There has been a lot of competition for this contract with Telefónica Móviles España, Spain’s leading mobile operator. Being selected as the preferred supplier by Telefónica Móviles is proof of SurfKitchen’s technology leadership. SurfKitchen is committed to a neutral, cross-platform approach covering all major device platforms. SurfKit Mobile today provides a broader, more complete set of functionality than any other vendor, with real-world commercially launched solutions. SurfKitchen will continue to add capability to the SurfKit Mobile platform, driven by the requirements of Telefónica Móviles España.”

External Links

Telefónica Móviles España
SurfKitchen