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New research predicts cellular M2M modules will see dramatic uptake in automotive and metering, while medical faces obstacles

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Shipments of cellular modules for machine-to-machine (M2M) communications will reach over 100 million in 2015, according to IMS Research’s new report “The World Market for Cellular Modules in M2M Communications”. While dropping module prices, reduced connectivity rates from carriers, and increased availability of cellular networks worldwide are all key drivers behind this growth, the report also finds that the level of uptake of cellular M2M will vary widely among different vertical markets.

Josh Builta, IMS Research Market Analyst and author of the study states, “One of the greatest underlying strengths of the cellular M2M market is the modules are increasingly being utilized in a wide-variety of M2M applications. Diverse industries, ranging from metering to digital signage, are becoming more reliant on cellular technology as a means to transmit vital information. The cumulative effect of increased uptake in so many markets will result in total cellular M2M module shipments growing at over a 24% CAGR throughout the forecast period.”

IMS says it does not expect this growth will be evenly spread among all vertical markets though. “Given the diversity of these markets, different factors will drive or inhibit the growth of cellular M2M within each,” states Builta. Certain vertical markets appear likely to emerge as the forerunners in the use of cellular M2M as they will be driven by government driven mandates. Builta continues, “Probably the best example is the automotive industry, in which stolen vehicle tracking in Brazil and emergency call systems in Europe are forecast to become mandatory as a result of government regulations. Pending legislation in the EU, known as eCall, would be particularly significant as it would drive the penetration rate of cellular modules in new vehicles in Europe to 100%.” Partially as a result of these government initiatives, IMS Research forecasts modules used in automotive market will have a 31% CAGR during the forecast period.  

While the overall outlook is bright, concerns over the cost, reliability, and security of cellular technology will limit uptake of cellular modules in some vertical markets for the near term, says IMS. Markets including security and factory automation are likely to rely on wired connectivity as well as alternative wireless options for a good portion of their M2M communications. At the same time, healthcare, a market with great potential for cellular modules, must overcome a series of privacy and liability concerns before it can reach a larger market size, it says.

Accumulate UK rebrands as Flexion

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Accumulate UK today announced that it has rebranded as Flexion, in response to the  success of its Flexion product. Through its wrapper technology Flexion enables a range of additional services, especially billing and DRM, to be applied to mobile content without changing the original source code.

Wrapper technology is said to be continuing to grow globally and Flexion recently announced that it has hit 20 million users. The milestone, announced late last year, marked year on year growth of over 100% and a growth rate of 1.5 million new users per month.

Flexion’s wrapper technology works by creating a small amount of code that is ‘wrapped’ around the original content. This wrapped code can then enable a range of additional services, from increased billing options, Digital Rights Management (DRM), or allowing users to search for new content with Flexion Discovery.

“We know that our Flexion wrapper content technology is very popular and the growing demand for it is testament to the hard work we have put into the solution,” said Jens Lauritzson, MD of Flexion. “As more and more people, operators, content publishers and OEMs are using our wrapper to explore new distribution channels and methods, it made sense to officially trade under the Flexion name.”

“Changing our name to Flexion won’t change the goals of the company, the technological innovations we will continue to make, or the continued growth we are predicting,” Lauritzson continued.

The early growth of Flexion’s wrapper technology was created through the flexible pricing options that it allows the content retailers to make. Through Flexion, content owners can create customised pricing options, from “Try & Buy” through to “All you can eat” models, offering the same kind of flexibility that other retail channels can provide and moving content purchasing away from a simple binary decision.

However, further growth is now being seen as a result of increased DRM solutions, especially for Android content. This combination of DRM and flexible pricing has created a super-distribution model that means content can be distributed quickly and easily between users – with a billing element embedded and so making money for all in the value chain. Thanks to Flexion’s recent integrations with companies like txtNation and Boku, the super-distribution solution is truly global.

Flexion will continue work with the global brands that it counts among its customers including Hutchison 3G, Telefonica O2, Orange Group, Sony Ericsson, Alcatel, Nokia and EA.

Six Essential Steps: LTE Small Cell Development & Validation

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Webinar recording now available to view

Date: Wednesday, 26 January, 2011
Host: Keith Dyer, Editor, Mobile Europe

Presenters:
Nitin Tomar, Product Line Manager, Continuous Computing
Paul Neil, LTE Product Manager, Picochip
Joe Zeto, Senior Manager, Market Development, Ixia

Separate fact from fiction in this educational webinar featuring the industry leaders in LTE small cell development and validation. From femto to pico to micro and macro – and spanning residential, enterprise and metro cell applications – chances are that you’ve got questions that this webinar will help answer.

  • How long does LTE small cell development take?
  • What are the biggest “gotcha’s” in the development process?
  • What are the tradeoffs in starting with a reference design rather than a blank slate?
  • What are the critical validation steps for proving that your products are ready for prime time?

View webinar

Building Intelligence into Mobile Networks with FPGAs

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Here’s another guest article for Mobile Europe, this time from Harpinder Matharu, Senior Product Manager of Wireless, Xilinx. Matharu’s article examines the potential for building intelligent networks through the use of FPGAs. Naturally, this is an area that Xilinx has a strong interest in, being a designer of FPGAs, but I don’t think we should discount the information in this article all the same. Do FPGA’s offer a route to more cost-effective network upgrades nd intelligence? Marathu, of course, thinks so. See what you think.

Building Intelligence into Mobile Networks with FPGAs
The demand for the ability to access the internet while on the move will increase mobile broadband data growth by a thousand fold in the next ten years. Mobile networks today account for roughly 20% of the world’s annual investment in theglobal communications infrastructure. But that capital spend on mobile networks increases as network operators gear up to meet exponential growth in broadband wireless data.

This rapid growth in demand for data services comes with a daunting set of challenges.

Firstly, the broadband spectrum available to the wireless infrastructure market today is not sufficient to accommodate the demand for network bandwidth. Secondly, the Capex and Opex associated with rapid mobile network build far exceeds the declining average revenue per unit. To stay competitive and be able to offer Internet-on-the-go means companies have no choice but to upgrade their networks. Thus, building and leveraging network intelligence to offer value added services to lift sagging ARPU and reduce total cost of ownership are two important changes that need to occur to make the business case viable.

Designing in flexibility
The level of intelligence built into the network depends heavily on how data traffic information is captured by each node in the network and how it is shared throughout the network. This is complicated by the fact that attributes and characteristics of network information will likely change as networks, services, and standards evolve. Also, the total cost of ownership (TCO) reduction is not just a function of cost of the constituent bill of materials(BOM) but also depends on architectural and algorithmic enhancements to improve network utilisation, power consumption, and cost of running and maintaining the networks. All these uncertainties mean that network equipment must be flexible and extensible to make room for continuous algorithmic enhancements to be incorporated throughout the lifetime of installed network equipment and hopefully extend the lifetime of that equipment.

Field Programmable Gate Array (FPGA) devices come to the rescue in solving the above challenges.
FPGAs allow designers to add intelligence, flexibility, and extensibility into the hardware functions within network entities that can be changed and upgraded in the field as and when algorithm enhancements occur. FPGAs are programmable semiconductor devices that have matrix of configurable logic blocks connected by programmable interconnect. Today, FPGA devices are used in base station and microwave backhaul equipment to implement highly parallel and complex digital signal processing or logic algorithms such as radio digital front end and baseband physical layer– specificallyforward error correctionand complex MIMO encoder/ decoder functions where latency is at premium. Companies are also using FPGAs for packet processing and traffic management functions in the backhaul networks.

FPGA technologyhas fast evolved over the last ten years from implementing board logic functions to ASIC/ASSP prototyping to replacing ASIC/ASSP devices for complex algorithmic functions. In the last few years, the majority of base station designs have used FPGAs for prototyping and during initial product shipments, replacing some of the FPGAs in the design with ASIC devices as volumes ramped up and products matured. Today, FPGAs have become cost effective alternatives to ASIC implementations by quickly adopting 40nm and 28nm process geometries for performance, power, and cost improvements. And as network equipment providers face growth in demand for bandwidth in the face of changing requirements and stands, it isn’t likely that companies are going to return to ASICs, which are  complex, inflexible, expensive, and ultimately too risky to build.

Minimising field upgrade expenses
The benefit of underlying programmable hardware in base stations is evident in the rollout of UMTS high speed packet access (HSPA) technologyover the last three years.

HSPA equipment started with 7.2 Mbps data rates. Currently, these products are being updated to 21 Mbps systems (10 codes, 16 QAM adaptive modulation coding) or 28 Mbps systems (15 codes, 64 QAM adaptive modulation coding). While LTE base stations arebeginning to roll out, many operators are planning on extending their HSPA network by supporting 42 Mbps using MIMO and 84 Mbps by using multiple carriers.

While not all updates could be carried out without hardware change,base station designs using programmable hardware platforms could have minimised the hardware changes. This is a key learning stage for LTE installations in light of the fact that technological advances in spectrum utilisation, power conservation, and network management are expected to happen at a much more rapid pace. Indeed, it appears that not using programmable hardware in LTE base stations may turn out to be much more expensive over a long run.

Continuous algorithmic enhancements in base station
Mobile network equipment vendors can leverage FPGA devices to embed programmability into their equipment offerings to boost intelligence and spectrum utilisation. With FPGAs, they can update both software and hardware asnew algorithms become available without having to changegear they’ve already installed at customer sites.

The MIMO algorithms in baseband physical layer processing are instrumental in improving spectral efficiency. These algorithms are expected to evolve over time to bring further improvements in efficiencies. An FPGA has more than adequate DSP performance to host these complex algorithms. Companies can easily update these hardware algorithm designs by transferring a new bit stream remotely to a flash device connected to anFPGA. Likewise, they can also use the FPGAs to enhance digital pre-distortion (DPD) algorithmsdeployed in radio to improving power amplifier efficiencies. These systems often require ongoing tweaking and refinement, which makes FPGAs even more suitable.

Network intelligence in the backhaul
Companies are also widely building intelligence into backhaul equipment using FPGAs, which performdeep packet inspection and traffic management at wire-speed to enforce fine grain service and application level agreements, content based billing and network optimisation. Today, FPGA vendors also offer devices that include microprocessors built into the ICs alongside FPGA logic fabric. These FPGAs with integrated processors improve the capability of processing packets and extracting information for network intelligenceat wire speed. The devices facilitate a close coupling between programmable hardware and software thatamplifies performance gains by  minimizing the need for packet data transfers to/ from external memory as the data is being processed.

FPGA based programmable platforms within Mobile networks provide essential underlying hardware functions to help contain runaway Capex and Opex associated with network upgrade and maintenance,whilst enabling innovation of new services by tapping value and intelligence within networks to help resurrect healthy revenue returns.

For further information, visit www.xilinx.com.

The UK’s first commercial launch of contactless mobile payments by Everything Everywhere and Barclaycard

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Everything Everywhere and Barclaycard press release:

Everything Everywhere and Barclaycard today announced the first contactless mobile phone payment solution for UK consumers will launch by early summer. The move will usher in a new era for consumers, offering greater simplicity, convenience and control and will change the way payments are made on UK high streets.

Barclaycard and Orange, who announced their strategic partnership to bring contactless mobile payments to market in 2009, believe this will be the biggest revolution in payments since credit cards were introduced in the UK by Barclaycard over 40 years ago.

Commenting on the announcement, Gerry McQuade, Chief Development Officer, Everything Everywhere, said: “This is the beginning of a revolution in how we pay for things on the high street. It’s a cultural shift that is as important as the launch of the personal credit card or ATMs.

“We’re making something that’s been talked about for many years a reality and very soon, using your mobile to buy a sandwich, a cinema ticket or in time, even something bigger like a computer will simply be the norm.

“As Britain’s biggest communications company, we’re proud to be delivering this technical and cultural innovation to the UK through the Orange brand. Orange and Barclaycard customers will be the first to be able to use their mobiles to make payments on the high street wherever contactless payments are accepted. This is part of our wider strategy to re-define what people use their mobiles for, with mobile payments being the start.”

David Chan, CEO of Barclaycard Consumer Europe, said: “Barclaycard is well known as a leader in helping consumers and businesses to make and take payments in their everyday lives. Finding new and better ways of doing this is what drives us, so it’s exciting, with Orange, to be giving consumers in the UK the choice to make contactless payments on their mobile phone as well as their card. Barclaycard is going to lead the innovation and explosive growth you’ll see in mobile payments.

“I believe that future generations will find it surprising that early this century we were still carrying separate items to buy goods and to communicate with each other. As payment experts, our role is to make it easier, more convenient and incredibly secure for people to make purchases and manage their money while on the move.”

Working with the world’s leading handset manufacturers, the new offering from Orange and Barclaycard will enable customers to use their mobiles to pay for goods and services at more than 40,000 retailers that use contactless technology, by simply waving their mobile phone against a contactless reader.

The new contactless mobile payment technology has been developed to ensure customers’ transactions and personal data will be protected and secure. The launch proposition will focus on an industry  backed, SIM-based approach to payments ensuring enhanced security for customers, as well as to initially provide a single point of customer care contact.  MasterCard will provide the payment capability for the contactless mobile transactions.

Contactless mobile phone payments will feature as part of the wider Orange portfolio of products, developed in conjunction with Barclaycard, and which already features a contactless co-branded credit card as well as the forthcoming contactless Orange Cash prepaid payment card.

The move builds on existing contactless payment technology with 11.6m contactless credit and debit cards already in circulation, of which over 10m have been issued by Barclaycard and Barclays. There are also already 42,500 live Barclaycard contactless terminals in retail outlets including Pret a Manger, EAT, Little Chef and, soon, Co-Op.

Further details on the roll out will be made in the forthcoming months.

Paris in the Springtime?

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Once upon a time, UK resellers of Huawei equipment had a cease and desist order placed on them by Cisco, as Cisco suspected there was a suspicious amount of familiar-looking code in certain Huawei products. Now, we see it is Huawei taking action to make sure that its IP is not exploited by external parties.

This time around it’s slightly more complicated, though, as Huawei is not keen to see Motorola engineers heading off their aspiring new host, Nokia Siemens Networks, with back pockets stuffed full of Huawei IP. Huawei, you see, has been providing its 3G products to Motorola for resale, although quite how much actually got sold would be another question, given Motorola’s lack of success in mobile 3G. And now NSN has come in for the networks side of Motorola, Huawei is rather keen that knowledge of its IP won’t make it over to the new owner. That seems a pretty tough thing to enforce, given that Motorola has had a relationship with Huawei for 10 years, and will have a good working idea of Huawei products. Also, NSN doesn’t exactly need 3G IP, the principle area of Huawei and Moto’s collaboration.

Whatever the reason for Huawei’s action, it serves as a reminder that the landscape of the network equipment vendor has well and truly changed.

Also a changing landscape – good old NFC again. Reports surfaced from nowhere about Apple including NFC in the next generation of iPhones. There wasn’t much more than the usual hint and nudge, but their was agreement that this wasn’t just about payments. Instead, as with Google’s Android iteration of NFC, the focus is as much on content discovery and delivery, and advertising.

But away from the rumour mill, banks and a card provider have indeed signed up to an iPhone NFC payments solution. Granted, you need more than just the phone, but Visa and WIireless Dynamics’ “stick-on” accessory solution is a sign that there are players in the industry, including operators, who are not going to wait around for handset manufacturers to attempt to own this market. Visa’s iCarte application will have its detractors for its overall user experience (you have to get a separate accessory?) but  don’t ignore what it means in terms of Visa’s determination to find a way to make this market work. 

Meanwhile, the GSMA, as if it didn’t have enough on its plate, has made sure that there will be no need for people from Cologne or Amsterdam to be polite about it at its at Mobile World Congress. (February 14th, Barcelona, had you heard?)

Yes, the industry organisation has cut its shortlist of Mobile World Cities from six to four, not to three as it originally said it would. This means that of the competing six, only Amsterdam and Cologne have been shown the door. That means that Barcelona, the incumbent, Paris, Milan and Munich are all still in the running. I have been asked which I would prefer, and I’m torn, as I don’t think that the best city for the Congress is necessarily the best for the concept of the Mobile World City, which brings with it the idea of a whole city aciting as a sort of semi-permanent exhibition to the wonders of mobile. The chosen City will be expected to roll out a host of advanced mobile services, acting as a shop window to the world for the potential of mobile services.

I think Paris would be best for this, it has the most multi-cultural population and heritage of the bidding cities – meaning it is the most open the world at large. It also has the sorts of sectors you need to develop mobile applications for – mass transport, large media and financial sectors, lots of varied retail and entertainment outlets, plus millions of incoming tourists. All of these lend themselves well to a Mobile World City.

But for a Conference? I don’t think you could really pick between them all, and of course people will always point to the weather in February mitigating against the northern cities. Yet the GSMA has said that a change of date will be considered in the bid process. So… paris in the Springtime? Apart from Scotland’s biennal evisceration on the rugby field, what’s not to like?

Keith Dyer
Editor
Mobile Europe

 

 

STORY LINKS:

http://www.mobileeurope.co.uk/news/news-anaylsis/8428-icarte-and-visa-take-accessory-approach-to-iphone-nfc

http://www.mobileeurope.co.uk/news/news-anaylsis/8426-huawei-wins-stay-against-motorola-sharing-ip-with-nsn

http://www.mobileeurope.co.uk/news/news-anaylsis/8420-mobile-video-through-the-rood-is-optimisation-the-answer

http://www.mobileeurope.co.uk/webinars/on-demand-webinars/8360-how-real-time-charging-and-policy-management-are-converging-to-drive-more-profitable-mobile-data-plans

http://www.mobileeurope.co.uk/news/press-wire/8429-mobiles-offer-hackers-open-door-to-sensitive-data-says-report-

HSPA+ is now mainstream, says GSA – 103 operators launched in 57 countries

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Newly updated reports on worldwide mobile broadband market developments published by the GSA (Global mobile Suppliers Association) are said to confirm the continuing strong performance of mobile broadband services enabled by HSPA-based systems across the world.

416 operators have committed to HSPA network deployments in 161 countries. HSPA is the first evolution of WCDMA and has been deployed by more than 99% of WCDMA operators. Commercial HSPA services are launched on 380 networks, 20% higher than a year ago. The number of markets where HSPA systems are launched has reached 155 countries, compared to 133 countries one year ago.

Network data speeds are rapidly evolving:

* 247 HSPA networks (65%) support 7.2 Mbps or higher peak downlink capability

* Over 35% of HSPA operators have launched HSUPA for fast data uploading performance

The introduction of evolved HSPA systems – HSPA Evolution, commonly referred to as HSPA+ was the major trend in 2010. HSPA+ networks supporting up to 42 Mbps peak downlink data speed are market reality, and some operators are already preparing to introduce the next evolutionary step of 84 Mbps.

Alan Hadden, President of the GSA, said: “HSPA+ is now mainstream. This has been achieved in only 23 months since the first HSPA+ system was commercially launched.  The recent trend was for operators introducing mobile broadband services to launch with HSPA. Most operators entering the market today are going straight to HSPA+.”

HSPA+ systems enable operators to deliver higher capacities and performance levels and contribute to an improved user experience of mobile broadband. 148 HSPA operators, i.e. approaching 40%, have committed to HSPA+ network deployments in 67 countries. A total of 103 operators i.e. more than 1 in 4, have commercially launched HSPA+ systems, in 57 countries.

* 79 commercial HSPA+ networks support a peak downlink data speed of 21 Mbps using 64QAM modulation, delivering a typical user experience up to 8 Mbps (depending on device capability)

* 11 commercial HSPA+ networks support 28 Mbps utilizing MIMO technology

* 13 commercial HSPA+ networks support 42 Mbps, which is achieved by combining 64QAM and doubling the bandwidth (DC-HSPA+)

Approximately 1 in 8 HSPA operators have committed to deploy 42 Mbps DC-HSPA+ capabilities on their networks. In addition to 13 systems already commercially launched as mentioned above, the GSA reports confirm at least an additional 32 operator commitments to deploy DC-HSPA+ technology.

Five operators have committed to the next HSPA Evolution step of 84 Mbps, which can be realized using a combination of DC-HSPA+ (64QAM) and MIMO. 84 Mbps systems and devices are expected to be commercially introduced in 2012.

Ericsson selected by Telefónica O2 UK as northern UK vendor

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Ericsson has been selected to perform a substantial network modernisation programme for Telefónica O2 UK in the north of the UK. The partnership will deliver greater coverage, voice and data capacity for O2 customers via a new generation network, specifically designed to handle significant growth in smartphones and smartphone applications.

Ericsson will deploy ‘state of the art’ multi-standard base stations and be the sole supplier of the core network infrastructure. The latter will include the latest high capacity Mobile Softswitch Solution, using blade technology, that will allow O2 to achieve operational efficiencies and greater flexibility in the management and operation of their UK network.

Nigel Purdy, CTO for Telefónica O2 UK, said: “The modernised core network will be capable of greater capacity at reduced operational cost, allowing for site consolidation through a smaller footprint.

“Our nationwide investment programme is centred on providing a better experience for our customers today and will set us on the road to building a ‘smarter’ future for tomorrow. We pride ourselves on being the UK’s home of the smartphone, pioneering the explosion in mobile data, and we focus on provisioning our network accordingly.”

Anders Runevad, Ericsson President of Region West & Central Europe, commented: “With the ever increasing demands on networks from mobile broadband applications and the UK’s love of smartphones, O2’s network modernisation really addresses the needs of their customers both immediately and into the future, with the ability to deliver continuing improvements to support the customer experience.”

The modernised network will initially be used to provide 3G capability and support HSPA download speeds up to 42Mbps and is fully prepared for LTE introduction and other future developments. 

Ericsson’s service capability in program management, systems integration and deployment, leveraged from its managed services business, forms part of the modernisation deal.

How real-time charging and policy management are converging to drive more profitable mobile data plans

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Recording now available to view

Date: Tuesday, 25 January, 2011
Host: Keith Dyer, Editor, Mobile Europe
Presenters:
Dave Labuda, CEO and founder, MATRIXX Software
Shira Levine, Directing Analyst, Next Gen OSS and Policy, Infonetics

Hear how converged policy management can benefit your organisation

Until now, real-time charging and policy management have been implemented as separate applications. But a business case is emerging to integrate, and potentially even converge, these two functions. To date, stand-alone policy management systems have been effective at policing network bandwidth and throttling users based on preset quotas. But are service providers missing the enormous opportunity that comes with converging this functionality with that of real-time rating and charging?

By converging policy and charging functions, policy decisions can become more valuable to the operator and relevant to the customer. By blending information from the charging application about the subscriber’s pricing, balances, spending and preferences, more intelligent and personalized policies can be created and deployed.

This webinar will explore how an integrated approach for charging and policy helps service providers address the growing need to cope with large volumes of network traffic, heavy data users and bill shock issues in a cost effective, sustainable way.

Join this Webinar to understand:

• The current state of real-time charging and policy management applications and deployments

• Why policy and charging developed as separate applications and some of the gaps resulting from discrete implementations

• How subscriber policy management and OCS are converging to enable differentiation

• How operators will benefit from an integrated policy and charging solution such as:

• How to use subscriber bandwidth thresholds as inflection points to cross- or upsell customers, based on knowledge of their historical spending

• Ways to improve subscriber experience through added visibility into subscriber balances, pricing, billing relationships, credit history, balance sharing and other criteria

• What the operational and technical benefits of an integrated platform for policy and charging are

• How better-informed business decisions can be made when rolling out new services that are compelling as well as profitable.

View webinar here

Telmap announces inaugural Telmap Metrics Report

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Telmap, the specialist in mobile location-based services, today announced the inaugural edition of Telmap Metrics Report, a quarterly report looking at local search, mapping and navigation usage and activity conducted through Telmap based solutions. 
 

Telmap provides white-label, fully hosted and managed LBS to over 26 mobile operators globally. As such, Telmap has a broad perspective and vast knowledge that when viewed collectively can be beneficial to the LBS industry in general and for location-based advertising specifically, as it provides valuable insights to advertisers.
 
The first report summarizes the fourth quarter of 2010 (October-December). As of the end of the fourth quarter, Telmap users show a truly global footprint, navigating in more than 100 countries, through more than 400 million kilometres, which is equivalent to approximately 567 trips to the moon and back or 10,023 trips around the world, in just one quarter. During Q3, 2010, that naturally included summer travels, Telmap users navigated through more than 0.5 billion kilometres, it says.
 
Some of the most popular search terms include IKEA, gas, cinema and hospitals, while the popular points of interest (POI) categories include restaurants, shopping, gas stations and hospitals, indicating that people use Telmap based solutions to search, map and navigate to many of their day-to-day destinations and activities.
 
“Telmap sees openness as an important pillar of its market leadership strategy. We have decided to introduce the report in order to provide and share some insights with the industry’s movers, shakers and influencers, so we can all work together on making location-based services a growing and prosperous industry”, said Motti Kushnir, Telmap CMO.
 
The report will be published on a quarterly basis and will be available for download at www.telmap.com.

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