HomeInsightsPoor supply lets down sales of T630

    Poor supply lets down sales of T630


    TeliaSonera shops running out of top selling phone

    TeliaSonera has blamed poor supply from SonyEricsson for the fall of the T630 handset from top seller in March to fourth place in April,

    The T630 was the top-selling mobile telephone at Telia stores in Sweden during March, but fell to fourth place during April, the operator said.

    Hans Carlsson, marketing director for Telia stores, blamed poor supply from SonyEricsson for the drop.

    “Unfortunately the deliveries from Sony Ericsson have not come up to customer demands,” Carlsson said.

    On the up side for SonyEricsson, “improved deliveries” of the T610 meant the phone entered the sales chart at number seven.

    Nokia and SonyEricsson both have four phones in the top ten. Samsung has one phone, but it is the top selling SGH-E700 and Siemens has its A52 in third place.

    April      March
    Ranking Ranking     Model                      Comments
    1        4               Samsung SGH-E700     GO + C
    2        3               Nokia 3310                   P
    3        2               Siemens A52                 P
    4        New          Nokia 3200                C
    5        1               Sony Ericsson T630      GO + C
    6        7               Nokia 5100                   P
    7        New             Sony Ericsson T610    GO + C
    8        9               Sony Ericsson T100       P
    9        8               Nokia 3510i                   P
    10       10              Sony Ericsson T68i   

    P – sales include pay as you go phones,
    GO – sold preconfigured with Telia GO,     
    C – has inbuilt camera.

    External Links