Sony Ericsson’s new T630 was the top-selling mobile telephone at Telia stores in Sweden during March. There is a continuing strong demand for preconfigured camera phones. Telia has the largest retail store chain in Sweden for telecom products, with 74 sales outlets from Kiruna in the far north to Malmö in the south.
Three out of the five best-selling mobile handsets at Telia stores in March were preconfigured with Telia Go. With Telia Go preconfigured on the phone, subscribers can immediately use different Internet services, such as reading the news, checking the weather, the yellow pages, mobile positioning and other services.
The top ten sales list consists of camera phones and simpler handsets. The intermediate range, comprising mobile phones that are a little more expensive, but without a built-in camera, are no longer among the top ten models. On the whole, sales of mobile handsets in Telia stores have increased 10 percent since February.
“More and more people are choosing a mobile phone with built-in camera. Telia Go’s popularity is also holding its own. Buyers want solutions that let them start using different mobile services in a quick and easy way,” says Hans Carlsson, marketing manager for Telia’s retail stores in Sweden.
Top ten list of mobile phones in March 2004
March (February) Model / Other
1 (4) Sony Ericsson T630 / Telia Go + camera
2 (New) Siemens A52 / Refill
3 (2) Nokia 3310 / Refill
4 (1) Samsung SGH-E700 / Telia Go + camera
5 (5) Sony Ericsson Z600 / Telia Go + camera
6 (3) Sony Ericsson T230 / Refill + camera
7 (9) Nokia 5100 / Refill
8 (8) Nokia 3510i / Refill
9 (7) Sony Ericsson T100 / Refill
10 (6) Sony Ericsson T68i / –