This white paper presents a review of numerous independent research studies that show that tactile feedback (haptics) can be used to:
• Provide a new way to interact with phones and network services that can be as powerful and useful as the sense of touch itself
• Improve user performance (speed and accuracy) and reduce complication and stress
• Increase user satisfaction, because people prefer tactile feedback in their mobile phone interactions
• Enhance the subscriber experience by making phones more intuitive and usable and services more satisfying and sticky