This case study looks at how GSMA’s Network Settings Exchange (NSX) tackles four factors causing customer churn:
- Next generation network upgrades
- Customer purchase behaviours
- eSIMs and non-human users
- The growth of MVNOs
The service provides a central hub where manufacturers can easily download the latest network settings of a significant number of the world’s MNOs, MVNOs and MVNEs.
The case study examines how Deutsche Telekom has benefited from using NSX and why they believe it is an industry-wide essential service.
Who should read this content:
The following groups for MNOs/MVNOs:
- Core Network & Service Engineering
- Device & Terminal Engineering
- Partner Management & OEM Relations
- Customer Experience & Network Quality
- Roaming & Interconnect Teams
- Regulatory, Compliance & Security
- Product & Services Management
The following groups for device manufacturers:
- Carrier & Operator Integration Roles
- Device Software & Firmware Engineering
- Product & Program Management
- Quality Assurance & Testing
- Device Operations & Support
- Security, Compliance & Data Management


