Juniper Research says security must scale to match adoption of smarter data management – vendors able to anonymise real-time data are best placed to cash in on the boom
Adopting solutions to manage traffic ‘smartly’ will save up to 923 million metric tonnes (MMT) of CO2 by 2030, according to new research by Juniper Research, Smart Traffic Management Market 2025-2030.
This is an increase of 151% on the 368 MMT CO2 savings forecast for this year. This substantial increase in CO2 saving represents 1.5% of 2030 global carbon emissions. Other key statistics from the report are shown below.
Cybersecurity a concern
To achieve these CO2 savings, Juniper Research says security measures must scale alongside the growing number of sensors in smart traffic management solutions and the increasing volumes of data.
The research identified technologies designed for high-end security in data-intensive and automated environments, such as data minimisation solutions and federated learning, for processing real-time information from smart traffic management solutions.
Anonymising data is key
The report suggests that vendors of smart management solutions which enable data to be anonymised, particularly in real-time decision making, will be in the best position to capitalise on the growth of this market. It is expected to more than double, from $14.8 billion globally in 2025, to $32.7 billion in 2030.
Technologies that can anonymise data are important because they can be integrated into systems for analysing traffic without compromising personal data. This enhances public trust and reduces the risk of data breaches.
The report’s author, Michelle Joynson, stated, “As smart traffic management solutions continue to collect valuable personal data to optimise traffic flows, the threat of cyber-attacks is increasing. Smart traffic vendors must deploy robust security measures to ensure system reliability, continually enabling optimised traffic flows, leading to significant emission reductions and cost savings.”
About the research
The research suite includes market analysis and in-depth forecasts for more than 60 countries. The dataset contains more than 37,000 market statistics within a five-year period. It includes a Competitor Leaderboard to examine current and future market opportunities.
